I should be able to do this. I’m a journalist. I’ve been a journalist for nearly 40 years, for God’s sake. I know how the game is played; I’ve been on the receiving end of countless pitches and worked with many PRs in different industry sectors. So why do I find it so hard promote myself? Even though I know what works and what doesn’t work? I know how to write. I’m also a public speaking … [Read more...] about I’m a journalist. So why do I find it so hard to promote myself?
Trailblazing PR
10 things Boy George taught me about self-promotion
My career in journalism began in the dying days of punk, which gave way to the dawn of the New Romantics. I played my part in the latter, being the first music journalist to persuade the then achingly cool Spandau Ballet to do an interview for Sounds which, along with Melody Maker and NME, was one of the three highly influential music weeklies of that era. The headline on my interview was The … [Read more...] about 10 things Boy George taught me about self-promotion